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	<title>Comments on: The Invasion of the Text Ad Clones</title>
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		<title>By: December &#8216;08: Best Search/Marketing Posts</title>
		<link>http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/comment-page-1/#comment-48194</link>
		<dc:creator>December &#8216;08: Best Search/Marketing Posts</dc:creator>
		<pubDate>Mon, 01 Feb 2010 13:11:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.qualityscores.com/?p=833#comment-48194</guid>
		<description>[...] Shane Snow/semvironment: The Invasion of the Text Ad Clones [...]</description>
		<content:encoded><![CDATA[<p>[...] Shane Snow/semvironment: The Invasion of the Text Ad Clones [...]</p>
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		<title>By: How to Write PPC Ad Copy: Four Ad Templates that Cause Clicks and Conversions &#124; rapid-DEV.net</title>
		<link>http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/comment-page-1/#comment-30205</link>
		<dc:creator>How to Write PPC Ad Copy: Four Ad Templates that Cause Clicks and Conversions &#124; rapid-DEV.net</dc:creator>
		<pubDate>Mon, 15 Jun 2009 05:40:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.qualityscores.com/?p=833#comment-30205</guid>
		<description>[...] ads, you can try something that doesn’t seem like it would work but will provide you with some text ad differentiation. Be challenging or irreverent or totally off-beat and challenging, like: “Your Website Needs [...]</description>
		<content:encoded><![CDATA[<p>[...] ads, you can try something that doesn’t seem like it would work but will provide you with some text ad differentiation. Be challenging or irreverent or totally off-beat and challenging, like: “Your Website Needs [...]</p>
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		<title>By: How to Write PPC Ad Copy: Four Ad Templates that Drive Clicks and Conversions &#124; Search Engine People &#124; Toronto</title>
		<link>http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/comment-page-1/#comment-27598</link>
		<dc:creator>How to Write PPC Ad Copy: Four Ad Templates that Drive Clicks and Conversions &#124; Search Engine People &#124; Toronto</dc:creator>
		<pubDate>Wed, 20 May 2009 13:50:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.qualityscores.com/?p=833#comment-27598</guid>
		<description>[...] ads, you can try something that doesn’t seem like it would work but will provide you with some text ad differentiation. Be challenging or irreverent or totally off-beat and challenging, like: “Your Website Needs [...]</description>
		<content:encoded><![CDATA[<p>[...] ads, you can try something that doesn’t seem like it would work but will provide you with some text ad differentiation. Be challenging or irreverent or totally off-beat and challenging, like: “Your Website Needs [...]</p>
]]></content:encoded>
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		<title>By: Make Your Ads Stand Out in a Crowded Market &#124; Write Winning Adwords</title>
		<link>http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/comment-page-1/#comment-13389</link>
		<dc:creator>Make Your Ads Stand Out in a Crowded Market &#124; Write Winning Adwords</dc:creator>
		<pubDate>Fri, 19 Dec 2008 17:54:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.qualityscores.com/?p=833#comment-13389</guid>
		<description>[...] more about the specifics of some of these techniques. It&#8217;s written by Shane at QualityScores. http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/  addthis_url = [...]</description>
		<content:encoded><![CDATA[<p>[...] more about the specifics of some of these techniques. It&rsquo;s written by Shane at QualityScores. <a href="http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/" rel="nofollow">http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/</a>  addthis_url = [...]</p>
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		<title>By: Ryan Beale</title>
		<link>http://www.qualityscores.com/the-invasion-of-the-text-ad-clones/comment-page-1/#comment-12473</link>
		<dc:creator>Ryan Beale</dc:creator>
		<pubDate>Wed, 10 Dec 2008 17:20:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.qualityscores.com/?p=833#comment-12473</guid>
		<description>Hi Shane,

Great article!  Personally, I believe cloning your competitors Ads is not a beneficial way to increase productivity.  In fact, if you are bidding on the same keywords as your competitors and using very similar text ads, you will just drive up your Max Bid.  [James:Edited/Removed promotional portion of paragraph.]  Thanks!

Ryan</description>
		<content:encoded><![CDATA[<p>Hi Shane,</p>
<p>Great article!  Personally, I believe cloning your competitors Ads is not a beneficial way to increase productivity.  In fact, if you are bidding on the same keywords as your competitors and using very similar text ads, you will just drive up your Max Bid.  [James:Edited/Removed promotional portion of paragraph.]  Thanks!</p>
<p>Ryan</p>
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